Archive for the ‘Entrepreneurs’ Category

Handouts (2012-9-10)

Handouts Most exhibitors have something to hand out at a trade show other than candy. Advertising specialists will imprint your name on pens, computer screen squeegees, a letter opener or just about anything you can dream up. Unless you have the $500 minimum budget for this, don’t be overly concerned with trying to compete with [...]

Trade Shows (2012-9-6)

Also select a unique bowl to collect business cards. It should be about the size of a large candy dish. I use an unusual pewter bowl that I found at a craft fair. It looks great and always draws comments. It’s a great conversation piece because it’s so artistic. Take a cue from successful exhibitors [...]